
Ivanka Trump, daughter of none other than billionaire mogul Donald Trump, has finally announced the details her new plans to try designing jewelry. In an interview with retail publication Women's Wear Daily, Trump announced that she will be working with Dynamic Diamonds Corp., to create her own line of diamond jewelry. She also has plans to create three Ivanka Trump boutiques in which she will sell the jewelry line. The boutiques will be located in New York, Las Vegas, and a third undisclosed location which Trump has not yet revealed.
Ivanka Trump currently serves as senior vice president of real estate development for Trump Organization, and this is the first time she will be venturing into designing anything. Her collection is supposed to include over 80 pieces, and are not cheap - prices start at $750 and escalate into the millions. Each piece also has an oval coral enamel detail, which is Trump's signature. Trump plans to focus on diamonds for now, but has said that she will consider adding other stones later on.
"I know when I walk into some of these jewelry stores, I feel uncomfortable. That has to change," says Trump. She wants to bring a fresh face and new ideas to the jewelry industry, and that's great. Growing up with Donald and Ivana Trump for parents, it is no surprise that she has learned to appreciate fine jewelry. But does this privileged heiress have what it takes to make it as a designer? Or will she be one of the countless other celebrities/socialites/heiresses who bravely tried (and failed) at designing? Remember when the Olsen twins, Jessica Simpson, and Paris and Nikki Hilton tried designing? It seems Ivanka's jewelery line could end up like any of them - banal work that is quickly forgotten. But, only time will tell --the three boutiques are slated to open up later this year. Who knows - maybe she'll be a massive success!
Submitted by Nisha on Wed, 2007-05-30 23:05.