Gwen Stefani

Gwen Stefani

With the upcoming release of Harajuku Lovers this autumn , beauty Gwen Stefani dreams of expanding further into the cosmetic market.

"I would love to have a full L.A.M.B. beauty line one day," she told WWD. "It makes sense. I've always loved doing my hair and makeup and getting all dressed up. When I have a party or an event to go to, getting ready is just as much fun as actually going out."

Singer and L.A.M.B. designer Gwen Stefani is suing retail giant Forever 21 for trademark infringement. Apparently, Forever 21, which is popular with teenage girls, "changed a couple of words in the Heart/Box Trademark, which are inconspicuous and likely to go unnoticed by a consumer."

The lawsuit says that Forever 21 used the same design and just changed the word "Harajuku" to "Forever" and the word "Lovers" to "Love."

As a result of the chain using a similar image, Harajuku has supposedly "suffered and continues to suffer damage to its business reputation." Damage to business reputation? I don't think so. As if Harajuku even had a business reputation to begin with. I think they'll have a tough time with this one. After all, that's how stores like Forever 21: selling cheap lookalike items that are copies of designer items with slight modifications. They've been doing it forever, and Harajuku is not their first target.

Source.