Henry Holland's exclusive new t-shirt
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Exclusive limited-edition items are boutiques best friends. They boost their sales and raise their popularity, no matter if they are dealing with army-like tote bags or flashy evening gowns. Some people believe that any store is not “that” popular and successful until they are offered an exclusive piece designed specially for them. Well, it seems that no one will ever doubt of long-time Fifth Avenue store Henri Bendel success - not that anyone has ever done so- since the innovative Henry of Holland has designed a one of a kind t-shirt bearing the slogan “Who Needs a Mix Tape I’ve Got the MisShapes” just for them.
Only 50 of the $108 tees have been produced, and will be available at Bendel's through August 20, along with the MisShapes book the shirt was created in celebration of, Fashion Week Daily reports. Along with Henry Holland some indie DJs have partnered with the New York store to promote their forthcoming self-titled book, which debuted at the store this week.
Will this be the future of Henry Holland? Will he have a career based on doing flashy t-shirt with not-so-funny slogans? It’s hard to tell right now, but unless his spring-summer 08 collection presents diverse ready-to-wear items as promised, I believe that he will be in great trouble.

