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L.L.Bean Signature Launch

Submitted by frillr on Fri, 2009-10-16 05:50.

L.L.Bean have launched a new Lifestyle Collection – L.L.Bean Signature – with Creative Director Alex Carleton

L.L.Bean, and Alex Carleton unveiled the new lifestyle collection, L.L.Bean Signature at New York’s Hosfelt Gallery for top fashion editors, industry insiders and friends. The collection of men’s and women’s sportswear, footwear and accessories was presented on models while guests enjoyed fresh Maine lobster rolls, local brew and oyster shooters.

L.L.Bean Signature will launch at retail in March 2010 and offer consumers American classics with a modern styling. Carleton has taken iconic L.L.Bean style elements from different decades and juxtaposed them with innovative, modern designs to create an updated fit and style for the new label.

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L.L.Bean Signature Launch

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